Indirect Channel Sales Manager

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Client: Our client is an IT and technology services company specializing in innovative digital solutions for diverse business needs.

Role: The company is looking for an Indirect Channel Sales Manager to strategically develop and manage partnerships, expand the partner network, drive sales growth, and cultivate strong relationships crucial to their success..

Job Description:

Channel Expansion:

  • Identify, recruit, and onboard new partners across diverse regions, focusing on strategic growth areas.
  • Develop and execute strategies to establish and cultivate mutually beneficial partnerships with resellers, distributors, and other channel partners.
  • Analyze market trends and competitor landscape to identify and prioritize high-potential partner segments.

Strategic Planning & Execution:

  • Develop comprehensive channel growth plans that align with our client’s overall business objectives.
  • Define clear partner acquisition and performance metrics to track success.
  • Create targeted initiatives to drive sales through the partner network, including marketing programs, training materials, and incentive structures.

Partner Management & Support:

  • Build and lead a team dedicated to supporting partner success.
  • Ensure partners receive ongoing training, resources, and guidance to effectively promote and sell our client’s solutions.
  • Proactively manage partner relationships, fostering open communication and addressing challenges collaboratively.
  • Develop a comprehensive performance management framework to track and optimize partner performance.

Market Intelligence:

  • Conduct in-depth market research to gain a deep understanding of B2C and distributor needs within your assigned territories.
  • Monitor market trends and identify new opportunities for partner engagement.
  • Provide insights and recommendations to leadership to inform go-to-market strategies.

Requirements:

  • Proven track record of success in developing and managing reseller/franchise/partnership networks min 4 years.
  • Experience in building and leading high-performing sales teams focused on channel development.
  • A demonstrable ability to develop and implement strategic plans that have resulted in revenue growth through partner channels.
  • Strong understanding of B2B and B2C sales methodologies, with a focus on indirect channels.
  • Excellent communication, presentation, and interpersonal skills.
  • Data-driven approach with a knack for analyzing market trends and identifying opportunities.
  • Ability to travel as required.

 

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